Who are we?

We are a Bulgarian brand based in Veliki Preslav, with the idea of ​​showing the world the beauty of Bulgarian embroidery, traditions, history and culture. The company strives to create clothes that keep up with the changing world, while keeping traditions alive. Since 2024, our clothes have been changing constantly, but the idea remains the same! Check us out and if you like something, you can purchase it to support us :)

Sport With Comfort

Our sportswear is moisture-wicking and breathable to keep you comfortable during movement and high-intensity workouts. Explore our sports collection!

Sports Collection

Keep Traditions Alive!

Our Future Plans

New Collections With More Traditional Motifs

We add new clothes every month and will continue to improve the quality of the designs so you can wear the brand with pride!

Historical Designs

Our first project is to create a brand new clothing collection that showcases a part of history that matters to the world. The first past in history will be dedicated to Bulgarian history and will allow you to learn more about Bulgaria.

Limited Clothes

To support the value of our designs, we will create what we call “limited edition garments.” Limited edition garments will be available for purchase for exactly one month. They will be more expensive, but the main purpose of these garments is to have a collector’s value that will improve over the years. The designs of the “limited edition garments” will participate in the vote for Best Design of the Year.

Voting for Design of the Year

We work on the principles of democracy, so at the end of each year we will open a voting period lasting one week before Christmas, in which each of you who has an account can participate and vote for the design of the year. The winner will be included in the new collection.

Moving from POD to in-house production with YOUR support

We started our store by creating designs related to tradition and culture. One of our missions is to offer the best clothes at the value they offer. For now, we work with the "Print on Demand" process and our plan is, when we make enough money with this method, to create our own clothing factory in our hometown of Veliki Preslav. Then we will have full control over the quality we offer and we will make our clothes with love for you at the best price.